Here at Paulsons, we believe fashion plays a defining role in enhancing a person's confidence and sense of self-belief. Fashion is more than just about style and aesthetics. It is about feeling comfortable in your own skin and being able to express yourself through your attire. For us comfort has always been the priority in all our creations so that our customers can own our designs and leave an unforgettable impression on the world. The brand's latest collection, the women’s ready-to-wear Summer Collection 2023, is a testament to its beliefs and values.

Unexpected Details: Prints, Fabrics, Tassels

Keeping that in mind, we drove to the remote areas of Bagru, Sanganer, Ajrakhpur and a few secret ones as well ;) to bring you the finest fabrics and crafts for this summer. Our summer collection 2023 is made for hot summer days, long travels, and calm balmy evenings. Made in different kinds of light cotton fabrics such as Cotton Modal, Cambric, Mulmul, Dobbys, and Jacquards; this is a collection for busy schedules and empty days. The highlight of the collection is the clean silhouettes focused on fluidity and movement. The designs are meant to move with you, allowing you to go through your day easily and comfortably. 

Grey Ready To Wear Pure Cotton Hand Block Printed Kurta With Pant     Maroon Modal Cotton Ajrakh Printed Ready To Wear Kurta With Pant

This Summer collection 2023 also flaunts the rich heritage of Block Prints. Block printing is a technique where intricate designs are carved onto wooden blocks, dipped in dye, and stamped onto the fabric. The result is a beautiful and unique print that is truly one-of-a-kind. We have created beautiful floral and abstract prints in a wide range of bright and soothing colors. Our signature aesthetic is evident in the minimal embroidery, elaborated lace work, contemporary silhouettes, and unexpected details such as tassels and buttons which elevate the look. These small details elevate the look and add a touch of elegance to each piece. Of course, every piece comes with pockets, adding a practical yet stylish touch. 

Light Green Pure Cotton Hand Block Printed Ready-To-Wear Co-ord Set With Pant     Pink and Yellow Pure Cotton Hand Block Printed Ready-To-Wear Co-ord Set With Pant

From tops to co-ord sets, short Kurtis to long kurtas, kaftans to dresses; this collection is versatile and has something for everyone. We’ve kept it classic so the pieces move easily from one season and occasion to the next. The versatility of the pieces makes them a great investment for your wardrobe, as you can mix and match them to create different looks for different occasions.

Essence of Paulsons' Ready-To-Wear Summer Collection 2023

Overall, Paulsons' summer collection 2023 is a testament to the brand's commitment to quality, comfort, and elegance. By traveling to faraway villages, the brand was able to source the finest fabrics and crafts and create a unique collection that celebrates the rich heritage of Block Print. The clean silhouettes, fluidity, and movement, combined with the beautiful prints and elegant details, make this collection a must-have for anyone who wants to feel comfortable, confident, and stylish. 

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